In case you haven’t noticed, the internet is local.
The web and the metaverse were supposed to kill off the local media. That was utter bulls*it, because local is making a comeback.
The majority of business generated from publicity for Newspagers comes from being featured in the local media, not the national media.
Sure, it’s great to be featured in the like of the BBC, Times, and FT, but if you want to generate money for your business nothing beats being featured locally.
Local media coverage is the quickest, easiest and longest-lasting SEO hack your business can get.
Search engines prioritise your location and credible sites. Local media hits both those like a one-two combo from Muhammad Ali.
Want your business to get oodles of organic search traffic? Get featured in the local media and the job’s done.
This is why local news has been a focus for us at Newspage UK since the beginning, but with thousands of businesses and journalists located across the UK our challenge has been bringing them together easily and quickly.
So we tasked our clever CTO Peter Vidlicka and his team to come up with a solution.
Peter’s come up with the goods and I’m delighted to announce that we have now launched Newspage Geosearch.
Newspage Geosearch enables local and regional journalists to effortlessly connect with businesses and charities in their towns and cities to source new stories and secure expert comment for the stories they’re working on.
So if you’re business is not on Newspage yet, get yourself signed up now (Free or Premium) and we can get you that all-important local coverage.
As for you existing Newspagers, make sure you’re address is added to your profile otherwise you’ll be missing out on LOTS of local media opportunities.
Big shout out to Peter Vidlicka for bringing Newspage Geosearch live.
Geosearch was only one of the reasons I was in London last week to meet with Dominic Hiatt and Jonny Stevens. We also made progress on our upcoming mobile app and our pet project, NIBs (news in brief), which will deliver a knock-out punch to the press release, making it possible for you to pitch stories to the media in a matter of seconds. But more about that later…
Jay Vaananen, CEO, Newspage